Online marketing is an everchanging landscape, and social media has played a big part in altering the way things are done. Did you know that Instagram is barely ten years old? That’s right, the app that has 1 billion users around the world has only been around for a decade.
While social media will not replace traditional forms of marketing such as email, below are the top 10 reasons why it needs to be a crucial part of your marketing strategy.
70% of US has at least 1 active social media profile. By 2021, the number of social media users worldwide will hit 3.1 billion! Connecting with your target audience will be easier if you are active where they are.
95% of adults between the ages of 18-34 are likely to follow a brand on social media. Social media allows you to be more conversational with your audience and show a different side to your brand – people are more receptive to authentic connections.
Being present on social media channels raises your brand’s profile. You are making your brand more accessible and familiar to your customers.
@Revparblems, our largest account, has grown to over 17K followers organically and boasts an excellent engagement rate of 6.22% with an authentic audience score of 95/100 based on influencer marketing hub data. Including @revpargrowth, @revpartravels, &@midlifecrisispodcast our brands have almost 20K followers.
Easier. Smarter. Better. Kriya RevGEN is the only brand-neutral revenue management technology platform and full-service revenue management company with over 500 hotels on their proprietary platform. Revpar Media has a long-standing relationship with Kriya RevGEN and is their official social media partner.
We have achieved influencer partnerships with such brands as St. Regis; K&K; Melia; Kriya RevGEN; Marriott; Canine Companions for Independence as well as a number of independent luxury properties such as Hotel Figueroa.
Revenue Management. Reimagined. With over 70 hotels in their portfolio, Elevat3 manages over $365 Million dollars in revenue. Revpar Media manages the social media presence for Elevat3 and is also their trusted partner.
The Cambria White Plains is the #1 ranked hotel in Westchester County, NY and is located just minutes from New York City. Revpar Media is the social media agency for this boutique hotel managing their Instagram and Facebook presence.
First Rate Hospitality was founded by Stephanie Leger in 2017 to provide service evaluations & training for the hospitality industry. Stephanie has over 18 years of experience working with luxury brands such as Ritz-Carlton, Mandarin Oriental, Forbes, & AAA. Revpar Media is proud to manage the social media presence of First Rate Hospitality.
